
Influence: Bella Hadid

Bella Hadid was crowned model of the year, but we are not surprised. 2022 was definitely her year, she was flourishing not only on her modelling platform but also in pop culture where her paparazzi shots were epitome of hot girl summer. The increasing popularity of her drink company Kin Euphorics has also bolstered her milestones of the year.

With the increasing reference and recurring appearance of Madame Bella Hadid for what feels like her entire summer, she has managed to encapsulate 2022 in hundreds of paparazzi photos and fashion moments. From her monumental Coperni spray on dress moments to her strutting her vintage hunting self around in fur trimmed jackets and clearly 100% vintage looks. We love a sustainable queen.



We have seen this occurrence since before the Kardashians came in and popularised planned paparazzi shots. The Hadids have also been adjacent to them throughout their claim to fame. What is intriguing is the sudden interest in Bella. She’s always been an it girl, but this summer the internet’s obsession with her was heightened to an extraordinary level. Since we have been force fed images of her, we thought we’d highlight some of our favs for this internet queen.


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